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- Sales Enablement Society Webinar Series - 

Leading Corporate Growth Strategies: A Playbook Approach to Sales Enablement Outcomes

Sales Enablement Society & DSG Webinar - Thursday, June 4th at 1PM ET

One of the best ways you can prove the business impact of sales enablement is through the successful implementation of growth initiatives.   Growth initiatives like selling new products, shifting to a vertical sales approach, positioning multi-product integrated solutions, cross-selling to drive account expansion, or selling through channel partners. 

This webinar will be a “pick your own adventure” experience where participants will vote on a list of common growth initiatives. 

Who is DSG?

DSG has worked with a range of leaders within the Sales Enablement Society to implement growth strategies across every sales channel through video-based sales playbooks, virtual training and continuous remote learning.  DSG’s insight into sales enablement best practices and success is based on its direct experience with sales enablement leaders at companies like Microsoft, Red Hat, Fiserv, Comcast, American Express, Spotify, Siemens, Fastly, Tableau and many others.

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The top 2 strategies that get the most votes will become the primary focus of the webinar.  DSG will break down each initiative you select.  We’ll share real world insights and case studies around the use of a playbook approach to how sales enablement leaders can:

Join us as we: 

  • Avoid the tactical sales enablement trap
  • Create virtual sales playbooks that simplify new strategies for the sales team
  • Leverage video-based enablement that hits the mark for remote workers
  • Escape the sales enablement silo and gain cross-functional support
  • Prove tangible momentum by driving measurable sales adoption and mastery
  • Turn good ideas for growth into sales results worth celebrating  

Meet the Presenters

Tanner Mezel photo

Tanner Mezel

Over the last 20 years at DSG, Tanner Mezel has designed hundreds of B2B sales enablement programs across the tech, manufacturing, telco, healthcare and business service industries. Tanner has held a number of leadership roles at DSG including business development, marketing, strategy, and enablement.  

Matt McClendon photo

Matt McClendon

Matt McClendon has specialized in B2B sales enablement through 20 years with DSG as a consultant, client delivery leader, and now President.  Prior to joining DSG, Matt held a number of enablement and marketing roles in leadership at AT&T.